Thirteen/WNET New York, the flagship station for the Public
Broadcasting System (PBS), and VFinity, an innovative Web software company
also based in New York, announced today that they have reached a licensing
and development agreement.
“VFinity provides an imaginative and future-proof solution to digital
asset management, service oriented architecture and Web accessibility
in a rich content and multi-platform environment,” said Kenneth
Devine, Thirteen’s vice president and chief technology officer.
“VFinity is honored to be working closely with Ken Devine and
his team at Thirteen, a leading and highly respected provider of quality
informational, educational and cultural content,” said Shen Tong,
Vfinity’s president and founder.
The first stage of this collaboration is the Virtual Screening Room project
that VFinity will implement for Thirteen. The Virtual Screening Room allows
producers, project managers and screeners to create ad-hoc work areas
where they can upload video clips, audio files, still images, and documents
related to a specific production. These containers serve as gathering
areas where the people involved in the production can share and discuss
its digital elements. All of these are done through a Web browser anywhere.
Thirteen/WNET New York is one of the key program providers
for public television, bringing such acclaimed series as Nature, Great
Performances, American Masters, Charlie Rose, Religion & Ethics NewsWeekly,
Wide Angle, Secrets of the Dead, NOW With David Brancaccio, and Cyberchase
– as well as the work of Bill Moyers – to audiences nationwide.
As the flagship public broadcaster in the New York, New Jersey and Connecticut
metro area, Thirteen reaches millions of viewers each week, airing the
best of American public television along with its own local productions
such as The Ethnic Heritage Specials, The Thirteen Walking Tours, New
York Voices, and Reel New York. Thirteen extends the impact of its television
productions through educational and community outreach projects –
including the Celebration of Teaching and Learning – as well as
Web sites and other digital media platforms. More information can be found
VFinity has developed and implemented the only digital
asset management system (DAM) written in the language of the Web. This
unique approach facilitates an enterprise-wide solution and a service-oriented
architecture. Other unique features include a metadata-driven workflow,
flexible metadata schema, “1-Click-Launch” TM and seamless
integration of office software, graphic creative tools, and non-linear
production tools, a single search for all forms of digital content, a
single point of upgrade, and searches in every written language. VFinity’s
president, Mr. Shen, is the author of a book titled “Almost a Revolution,”
which recounts his experiences as a leader of the student democratic movement
at China’s Tiananmen Square in 1989.
ADVISORY: VFinity will be featured at NAB 2007—the
world’s largest electronic media show— in Las Vegas, April
16-19, at booth #SU15814. VFinity is also a business partner with IBM,
and will be featured at their booth, #SU7820. Mr. Tong will give the keynote
address for the “Social Networking in the 21st Century” seminar
at NAB, on Tuesday, April 17, at 2 p.m. (South Hall Room 222/223). Others
giving keynote addresses at the NAB are Eric Schmidt, chief executive
of Google; Shane Robinson, Hewlett Packard; and MSNBC’s Chris Matthews.